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By owning the rights

During last few months, there is a new kind of hot product rights available for internet marketers. It is called “Private Label Rights”, or “Source Code Rights”

Although there are small variations between products, the basic requirement to define a “Private Label Rights” product is - by owning the rights; you are able to rebrand the product using your name and market the product as YOUR OWN creation.

Actually this is not a new thing. Famous Writers hire ghostwriters to write for them. Software and Script Company hire programmers to write programs and scripts. The rights may not be exclusive. That is, you may not be the only one rights owner. The actual product creator may sell the rights to many people including you. And this time you pay someone to get the rights of using other’s creation as yours, it is just similar.

Let me compare these new rights with very similar rights - “Resale Rights”. By owning resale rights, you are able to resell the product as many as you can, and collect all money from every sale you make. However,Acetate taffeta, you are not able to change the name of the product creator, so your customers know it is not your creation, and may become the original product creator’s customers and purchase other products from him/her directly. This means you may lose profit by losing a customer and having a new competitor.

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